Let out your WILD sideΒ πŸ˜‰πŸŒΏ

Our bold, nature-inspired design is officially here for everyone. Packed with colour and wild energy.
Boring undies? Take a HIKE!β›°οΈπŸ‘£

Explore Wilderness β†’

April’s piece of the puzzle is here! 🧩✨

Introducing Puzzle, our brand-new design available exclusively to subscribers!

Bright, bold and impossible to miss, it’s just one of the many unique prints you’ll get delivered straight to your door every month - and that’s not all…

You’ll also get FREE socks, FREE delivery & FREE UK shipping with every order.

More value, more perks, more reasons to subscribe. Tap to join!

JOIN THE PANTS PARTY NOW

We’re 12! πŸŽ‰ Up to 40% Off Everything

It’s our birthday and you’re invited - save up to 40% sitewide before the candles burn out.

🎁 Shop The Party

Up to 30% OFF Men's Briefs in the Birthday Sale! πŸ©²πŸŽ‰

IT'S OUR BIRTHDAY!πŸŽ‚

and to celebrate we are giving you up to 30% OFF all Men's Briefs.

Stock up and save while stock lasts!

Shop the Birthday Sale πŸŽ‰
Your Recently Viewed Products

Fast, Tracked Delivery: Royal Mail, InPost, or DPD

FREE UK delivery on all orders over Β£35

Buy Now, Pay Later with ClearPay, Klarna & PayPalπŸ’°

25% off sale
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
Loved Up - Mens Briefs
25% off sale

Loved Up - Mens Briefs

Β£9.75
Β£13.00
Patterned
Plain
Partnerships
Show More Prints
Show Less Prints
-
1
+
Patterned
Plain
Partnerships
Show More Prints
Show Less Prints
Free UK Tracked Shipping on orders over Β£35.Β 
Spend over Β£40 get 1 FREE PRODUCT (Up to RRP Β£20.00).
We have donated over Β£1,000,000 to charities since 2014. Find Out More
Or 4 interest-free fortnightly payments of Β£2.43
β“˜
Recommendations
Reviews

Other items in the loved up Design

size guide

Briefs Size Guide

Mens
Measurement Unit:
SIZE WAIST (In.) WAIST (cm)
XXS 24–26 61–66
XS 26–28 66–71
S 29–31 74–79
M 32–34 81–86
L 35–36 86–91
XL 37–40 93–102
2XL 41–44 103–112
3XL 45–48 114–122
4XL 49-51 123–128

Select your location